The Spectacular Sweepstakes

Eligibility :
The Spectacular Sweepstakes (the “Promotion”) is open only to legal residents of the fifty (50) United States (including District of Columbia) who are at least thirteen (13) years old at the time of entry.

Timing :
The Promotion begins on June 15, 2008 at 12:00 a.m. Eastern Time (“ET”) and ends on August 31, 2008 at 11:59 p.m. ET (the “Promotion Period”).

How to Enter :
During the Promotion Period, enter by visiting www.generalmills.com/batmansweeps (the “Website”) and fill out the online entry form. Complete and submit the online entry form including a valid home address. P.O. Boxes are not permitted. Upon registration, you automatically will advance to the Instant Win Game page and in addition to your sweepstakes entry, you will receive one (1) Instant Win Game play for that day. The Instant Win Game results will be instantly displayed. Potential winners of the Instant Win Game will be provided directions for validation. All potential winners are subject to verification before any prize will be awarded. Administrator is responsible for the functionality of the Instant Win Game.

Limit:
Each participant may enter/play one (1) time per calendar day during the Promotion Period.

Sweepstakes Prize:

ONE (1) GRAND PRIZE: $5,000 VISA gift card (terms and conditions apply). ARV: $5,000.

Instant Win Game Prizes:

ONE HUNDRED (100) FIRST PRIZES: Batman: The Dark Knight film cell. ARV: $85.75.

FIVE HUNDRED (500) SECOND PRIZES: Batman baseball cap (size and style determined by Sponsor in its sole discretion). ARV: $9.95.

TWO HUNDRED FIFTY (250) THIRD PRIZES: Batman backpack. ARV: $11.50.

ONE THOUSAND FIVE HUNDRED (1,500) FOURTH PRIZES: Batman Keytag. ARV: $2.43.

Total ARV of all prizes :
$25,070