ARM & HAMMER Baking Soda Share a Secret & Win Sweepstakes

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How To Enter : To enter the Sweepstakes, visit bakingsodasecret.com (the “Promotion Website”) during the Promotion Period, and complete the registration form.

Eligibility : Open only to legal residents of the 50 United States, including the District of Columbia, who are 18 years of age or older as of date of entry.

Timing : The ARM & HAMMER® Baking Soda “Share a Secret & Win” Sweepstakes (the “Promotion”) begins at 12:00am Eastern Time (“ET”) on July 6, 2011 and ends at 11:59pm ET on December 31, 2011 (the “Promotion Period”).

Limit : Limit one entry per person/address/email address per month.

Prize (s) :

GRAND PRIZE (1): $5,000, awarded in the form a check. The ARV of the Grand Prize is $5,000.

MONTHLY FIRST PRIZE (25 per month, 150 total): A Sponsor-specified Baking Soda Book. The maximum ARV of each Monthly First Prize is $9.95.

MONTHLY SECOND PRIZE (100 per month, 600 total): A Baking Soda Shaker. The ARV of each Monthly Second Prize is $5.40.