How To Enter : During the Contest Period, visit http://www.puma.com/projectpink and follow the links and instructions to complete and submit the registration form.

Eligibility : PUMA Project Pink Contest (the “Contest”) is open only to legal residents of the fifty (50) United States and the District of Columbia who are at least thirteen (13) years old at the time of entry.

Timing : The Contest begins on July 17, 2011 at 12:00 a.m. Eastern Time (“ET”) and ends on October 7, 2011 at 11:59 p.m. ET (the “Contest Period”)

Limit : Each entrant may enter the Contest one (1) time during the Contest Period.

Prize (s) :

ONE (1) GRAND PRIZE: A charitable donation made to the winning Charity from the proceeds generated by Sponsor from the sale of merchandise for its Project Pink campaign, up to a $125,000 maximum donation.

Total ARV of all prizes : $125,000

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