Eligibility : Coke Zero Department of Fannovation Contest is open only to legal residents of the 50 United States (including D.C.) who are aged 13 or older at the time of entry (18 or older if entrant is a legal resident of Maine).

Promotion Period : The Coke Zero Department of Fannovation Contest begins on Friday, January 15, 2010 at 12:00 a.m. Eastern Time (“ET”) and ends on Friday, March 12, 2010 at 11:59 p.m. ET (the “Promotion Period”).

How To Enter : During the Submission Phase, visit cokezero.com/NCAA (the “Website”) and follow the links and instructions to complete the Contest registration

Prize (s):

1 GRAND PRIZE: $10,000 in addition to the First, Second and Third Prize that this person has received during the Brain Bracket Phase.

4 FIRST PRIZES: Travel for 2 to Houston, Texas to attend the 2011 Final Four in addition to the Second and Third Prize that this person has received during the Brain Bracket Phase. Approximate retail value (“ARV”): $4,000.

16 SECOND PRIZES: $1,000 in addition to the Third Prize that this person has received during the Brain Bracket Phase.

64 THIRD PRIZES: Coke Zero hat and track jacket. Size and style of hat and jacket selected by Sponsor. ARV: $70.

Winners : Winner List requests will only be accepted after April 5, 2010 and before September 5, 2010. For a copy of the Winner List, send a self-addressed, stamped envelope to: Coke Zero Department of Fannovation, c/o ePrize, LLC, P.O. Box 8070, Royal Oak, MI 48068 or send an email with subject line: “Coke Zero Department of Fannovation, Winner List Request,to WinListRequests@eprizefulfillment.com.

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