The Free Ride to the New Year

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Eligibility :
Free Ride to the New Year (the “Promotion”) is open only to legal residents of the fifty (50) United States (including District of Columbia) and who are at least twenty one (21) years old at the time of entry.

Timing :
The Promotion begins on October 1, 2008 at 12:00 a.m. Eastern Time (“ET”) and ends on November 26, 2008 at 11:59 p.m. ET (the “Promotion Period”).

How to enter:
During the Promotion Period, visit http://www.harrahs.com/freeride and follow the links and instructions to complete registration.  Complete and submit the registration, including a valid home address.  P.O. Boxes are not permitted.  You automatically will receive one (1) entry into the Sweepstakes, and will advance to the Instant Win Game page.  You will not receive additional Sweepstakes entries for subsequently logging-in.  Once on the Instant Win Game page, create and personalize a car.  Use your mouse to drive the car and collect money used to fill up your gas tank.  If you fill up your gas tank during the allotted time, you will earn one (1) Instant Win play.  Entrants will be notified immediately if they are potential winners of the Instant Win Game and will be provided directions for validation.  Sponsor is responsible for the functionality of the Instant Win Game.

Limit:
Each participant may gain one (1) Sweepstakes entry during the Promotion Period, and gain up to one (1) Instant Win play per day during the Promotion Period.

Prize (s):

a.    Sweepstakes prizes:  EIGHT (8) GRAND PRIZES: One (1) of the following eight (8) trip packages, determined by Sponsor in its sole discretion:

(i) New Years Eve experience for two (2) at Bally’s Las Vegas, including three (3) night hotel accommodations for the evenings of December 30, 2008 – January 1, 2009; a $200 gas card; an in-room bottle of house brand champagne; and a $200 Food and Beverage credit.  Approximate Retail Value (“ARV”): $1,218.44.

(ii) New Years Eve experience for two (2) at Caesar’s Las Vegas, including three (3) night hotel accommodations for the evenings of December 30, 2008 – January 1, 2009; a $200 gas card; an in-room bottle of house brand champagne; and a $200 Food and Beverage credit.  ARV: $1,805.63.

(iii) New Years Eve experience for two (2) at The Flamingo Las Vegas, including three (3) night hotel accommodations for the evenings of December 30, 2008 – January 1, 2009; a $200 gas card; an in-room bottle of house brand champagne; and a $200 Food and Beverage credit.  ARV: $1,112.08.

(iv) New Years Eve experience for two (2) at Harrah’s Las Vegas, including three (3) night hotel accommodations for the evenings of December 30, 2008 – January 1, 2009; a $200 gas card; an in-room bottle of house brand champagne; and a $200 Food and Beverage credit.  ARV: $1,150.

(v)  New Years Eve experience for two (2) at Imperial Palace Las Vegas, including three (3) night hotel accommodations for the evenings of December 30, 2008 – January 1, 2009; a $200 gas card; an in-room bottle of house brand champagne; and a $200 Food and Beverage credit.  ARV: $1,005.

(vi) New Years Eve experience for two (2) at Paris Las Vegas, including three (3) night hotel accommodations for the evenings of December 30, 2008 – January 1, 2009; a $200 gas card; an in-room bottle of house brand champagne; and a $200 Food and Beverage credit.  ARV: $1,421.44.

(vii) New Years Eve experience for two (2) at Rio Las Vegas, including three (3) night hotel accommodations for the evenings of December 30, 2008 – January 1, 2009; a $200 gas card; an in-room bottle of house brand champagne; and a $200 Food and Beverage credit.  ARV: $1,404.31.

(viii) New Years Eve experience for two (2) at Harrah’s New Orleans, including two (2) night hotel accommodations for the evenings of December 30, 2008 – December 31, 2008; roundtrip, coach-class air transportation for two (2) from a major airport near winner’s home (determined by Sponsor in its sole discretion) to New Orleans, LA (not to exceed $800 total); a $250 gas card, $150 to be used towards dinner at Besh Steakhouse; two (2) passes to the Masquerade Lounge (terms and conditions of passes apply); a Fulton St. LIVE CD; and an experience for two (2) at Cafe Du Monde (specific components of experience determined by Sponsor in its sole discretion.  ARV: $2,425.

Instant Win Game prizes:  EIGHT (8) FIRST PRIZES:  A $250 gas card.  ARV: $250.

Total ARV of all prizes:
$11,541.90