How To Enter : There are two (2) ways to play. During the Game Period, you may play for a chance to win a prize in one of the following manners:
(a) Text Message: Use your SMS-enabled mobile phone to text HERSHEYSMORES to shortcode 87963 for a chance to win a prize (a “Play”).
(b) Internet: Visit www.veranohersheys.com (the “Web site”) and click on the icon, banner or text link to access the Game page. Enter required information and click on indicated instant-win area to find out if you’re a winner (also a “Play”).
Eligibility : Game open only to legal residents of the United States residing in the 50 United States, District of Columbia or Puerto Rico, who are 18 years of age or older as of the date of playing.
Timing : HERSHEY’S® 2014 SUMMER S’MORES GRILLING INSTANT-WIN GAME (“GAME”) BEGINS AT 12:00:00 P.M. EASTERN DAYLIGHT TIME (“EDT”) ON APRIL 21, 2014 AND ENDS AT 11:59:59 P.M. EDT ON SEPTEMBER 6, 2014 (“GAME PERIOD”).
Limit : Limit one (1) Play per person/mobile phone/e-mail address/household per day, regardless of method of Play.
Prize (s) :
One Thousand One Hundred Twelve (1,112) Prizes. Each winner will receive a prize pack consisting of one (1) grill basket, one (1) Apron, and one 12″ Inch SS Tongs w/Bamboo. Approximate Retail Value (“ARV”): $48.97 each prize pack.
Total ARV of all prizes : $54,454.64
