Make Your Dog an Iams Dog Challenge

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Eligibility :
Entry into this promotion is open only to residents of the 50 United States or the District of Columbia who are 18 years of age or older at time of entry and legal owner of the entered dog or have written authority from same.

Timing :
Beginning 11:59 PM (ET) on 3/3/08 through 11:59:59 PM ET on 8/31/08

How to Enter :
Take an original color photo of your dog that shows why your dog is an Iams Dog with “healthy vitality” and  visit www.myiamsdog.com and follow the on-screen instructions to upload your photo and enter your statement of 4,000 characters or less into the contest.

Prize (s):
(1) Grand Prize – At sponsor’s discretion, your dog will be featured on a limited-edition bag of Iams dog food. A professional photo shoot will be arranged by the Sponsor in or near the winner’s hometown for this purpose; one (1) framed proof from the photo shoot; ten (10) additional unframed proofs from the photo shoot; one (1) framed and matted empty 20-lb. bag of Iams dog food featuring a photo depicting the winning dog; ten (10) empty 20-lb. bags featuring the winning dog and thirty-two (32) 20-lb. bags of Iams dog food featuring the winning dog (four per quarter) for the next two years. (ARV: $640)

(6) Finalist Prizes – a year’s supply of Iams dog food (awarded in the form of product coupons). (ARV: $500.00 ea.)