Eligibility : The Built Ford Tough America’s Toughest Sweepstakes is open only to legal residents of the U.S. who are at least 21 years of age with a valid driver’s license (“Entrant”).

Promotion Period : The Built Ford Tough America’s Toughest Sweepstakes (“Sweepstakes”) begins at 12:00 AM Eastern Time (“ET”) on 6/17/09 and ends at 11:59 PM ET on 3/31/10 (“Sweepstakes Period”).

How To Enter : To enter the Sweepstakes, visit www.americastoughesttour.com (the “Website”) during the Sweepstakes Period, complete the online entry form with the required contact information (“Entry”) and submit the completed Entry as directed.

Limit : One (1) Entry per person or email address.

Prize (s):

ONE (1) GRAND PRIZE / APPROXIMATE RETAIL VALUE (ARV): 2010 Ford F-150 (ARV/MSRP $35,000) and a private Toby Keith performance in winner’s hometown (ARV $200). Total ARV of Grand Prize: $35,200.

Total ARV of all prizes:

Winners : To receive Promotion results (winners list), send an email with the subject line: “America’s Toughest Tour Winners List” to WinnersList@emipromo.com. Requests must be received by 6/30/10.


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