How To Enter : During the Promotion Period, visit http://www.cokecelebrations.com and follow the links and instructions to complete the registration.

Eligibility : Celebrate the Holidays with Coca-Cola and PlayStation® at 7-Eleven® stores (the “Promotion”) is open only to legal residents of Arizona, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Idaho, Illinois, Indiana, Kansas, Maine, Maryland, Massachusetts, Michigan, Missouri, Nevada, New Hampshire, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, Rhode Island, Texas, Utah, Vermont, Virginia, Washington, and West Virginia who are 18 years of age or older at the time of entry

Timing : The Promotion begins at 12:00 a.m. Eastern Time (“ET”), November 15, 2010 and ends at 11:59 p.m. ET, December 31, 2010 (the “Promotion Period”).

Limit : 1 Sweepstakes entry and 1 Instant Win Game play per day, regardless of method of entry, during the Promotion Period.

Prize (s) :

a. Sweepstakes Prize: 7 Grand Prizes (1 per Week): A 320GB PlayStation®3, 1 PlayStation®Move Motion Controller, a PlayStation®Eye, and Sports ChampionsTM Game. Approximate Retail Value (“ARV”): $399.99. The odds of winning a Sweepstakes Prize depend on the number of eligible entries received during the Promotion Period.

b. Instant Win Game Prizes: 235 First Prizes: A PlayStation®Eye, 1 PlayStation®Move Controller, and Sports ChampionsTM Game. ARV: $99.99. 15,000 Second Prizes: Sports ChampionsTM Dynamic Theme download for PS3TM. ARV: $1.99.

Total ARV of all prizes : $56,147.58

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