Eligibility :
The Perfect Kickoff Video Contest is intended for viewing and participation in the 50 United States and the District of Columbia (“U.S.”) only and shall only be construed and evaluated according to U.S. law. You are eligible to enter the Contest if you are (i) a legal U.S. resident located in the 50 United States or the District of Columbia, and (ii) age 18 or older as of November 23, 2008.

Timing :
The The Perfect Kickoff Video Contest (“Contest”) will begin at 12:00 AM Eastern Time (ET) on November 23, 2008 (“Contest Start Date”), and end at 11:59 PM ET on February 6, 2009 (“Contest Period”).

How to enter:
To enter the Video contest, an entrant must visit www.TysonPerfectKickoff.com and complete the contest registration form and upload a creative video which addresses “why Tyson products are the Perfect Kickoff to a Big Game Party” (the “Theme”). The file format of the video must be .AVI, .WMV, .SWF or .MOV. The maximum length of the video is 30 seconds. To complete the Contest registration form, provide your first name, last name, street address, city, state, zip code, date of birth, phone number, and email address. All entries must be received no earlier than 12:00 AM ET November 23, 2008 and no later than 11:59 PM ET on January 7, 2009.

Limit:
Limit one entry per person.

Prize (s):

One (1) Grand Prize winner will receive a Big Game Football Package (“Event”). (Approximate Retail Value-$14,000). The Grand Prize winner has the option of accepting the aforementioned Big Game Football Package prize, or a $9,800 cash award. The football game package includes: round trip-airfare for two (2) from the major commercial airport nearest the winner’s home (determined by Sponsor in its sole discretion) to Miami, Florida, transportation to and from the airport (in Miami, Florida) to the Hotel, 4 days/3 nights accommodations for two (2) people in a (double-occupancy) room, two (2) tickets to the 2010 Super Bowl XLIV football game, transportation to and from the game and a $500 spending stipend. The Approximate Retail Value (“ARV”) of the Grand Prize is $14,000

One (1) First Prize winner will receive a Big Screen Plasma TV (ARV-$3,000).

One (1) Second Prize winner will receive a Blu-Ray Disc® Player (ARV-$1,000).

Seven (7) Third Prize winners will each receive a Microsoft® Xbox 360® Elite Console Bundle (ARV-$500 each).

Total ARV of all prizes:
$250

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