How To Enter : To enter the Sweepstakes without making a purchase, go to (“Promotion Website”), follow the instructions to receive a free KFR code. Once you’ve received your free KFR code, follow the instructions to go to and then complete the online registration with the information requested, including your free KFR code, and submit your entry to be entered into the Sweepstakes. Upon successful entry of free KFR code, entrant will receive three (3) bonus entries into the Sweepstakes.

Eligibility : Kellogg’s Pop-Tarts Crazy Good Summer Sweepstakes is open to enrolled high school students who are legal residents of the forty eight (48) contiguous United States and District of Columbia; are 13 years of age or older at time of entry; or are a parent or legal guardian of an enrolled high school student.

Timing : Kellogg’s Pop-Tarts Crazy Good Summer Sweepstakes begins at 12:00:00 AM (ET) on 4/30/14 and ends at 11:59:59 PM (ET) on 7/31/14 (“Promotion Period”).

Limit : No more than twenty (20) entries from KFR codes from Participating Products and/or No Purchase codes may be submitted per person, email address and/or per KFR Account per Day during the Promotion Period.

Prize (s) :

One (1) Grand Prize is available – The opportunity for winning high school to host a concert performed by music artist Austin Mahone. Concert will take place at the winning high school if it is able to accommodate and allow entry for the winning high school’s 2014-2015 student enrollment. ARV of Grand Prize: $500,000.

Total ARV of all prizes : $500,000


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