Eligibility : Any legal resident of the 50 United States or the District of Columbia, at least 18 years of age with a valid email address can register, endorse a Nomination and vote for the winning Nomination.

Promotion Period : The Shine A Light from American Express and NBC Universal Program starts August 18, 2009 and ends October 16, 2009 (“Program Period”)

How To Enter : To register, go to www.nbc.com/shinealight and complete the registration form at any time during the Program Period according to the provided instructions.

Prize (s):

Finalist Nominations (3): The Submitter of each finalist Nomination will receive $3,000 in the form of an American Express Gift Card. Gift Card terms and conditions apply to use.
The Nominated Business of each finalist Nomination will receive $10,000 in the form of a check.

Winning Nomination (1): In addition to the $10,000 to be awarded to the Nominated Business of each finalist Nomination, the Nominated Business of the winning Nomination will receive an additional $50,000 in the form of a check and $50,000 worth of marketing support.


  1. You have made the voting process so complicated it is most likely the real winner will not be determined by your voting system. We have 89 people who are trying to vote for Born of the Flames and none of us can get through. Can’t you change your system to make the voting fair?

  2. We have 89 voters trying to vote for Born of the Flames but cannot seem to get through your complicated voting system. So, we believe your system of voting is unfair.

  3. We have been frustrated with trying to submit a nomination and votes. We have tried numerous times and can’t seem to make it through your system. This is a great idea–but there must be an easier way to submit the entries.


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