How To Enter : To enter, go to www.Kellogg.com/AARP (“Website”) and then follow the instructions to complete the online registration.

Eligibility : Open to legal residents of the fifty (50) United States and District of Columbia who are 18 years of age or older at time of entry.

Timing : The Sweepstakes begins at 12:00:00 AM (ET) on 10/6/12 and ends at 11:59:59 PM (ET) on 12/31/12 (“Promotion Period”).

Limit : Limit one (1) registration/log-in entry per person, per Day into the Weekly Sweepstakes and up to three (3) additional trivia entries per person, per Day (maximum of four (4) entries per person, per Day).

Prize (s) :

GRAND PRIZE SWEEPSTAKES PRIZE: One (1) Grand Prize – $10,000 (to be awarded in the form of a check to the winner).

WEEKLY SWEEPSTAKES PRIZES: Thirteen (13) Weekly Sweepstakes Prizes (one (1) prize per Week) – $1,000 (to be awarded in the form of a check to each winner).

Total ARV of all prizes : $23,000

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