Eligibility :
Eight O’Clock Coffee Packaging Makeover (the “Promotion”) is open only to legal residents of the fifty (50) United States (including District of Columbia) who are at least eighteen (18) years old at the time of entry.

Timing :
The Eight O’Clock Coffee Packaging Makeover begins on February 1, 2009 at 12:00 a.m. Eastern Time (“ET”) and ends on March 15, 2009 at 11:59 p.m. ET (the “Promotion Period”).

How to enter:
During the Promotion Period, go to www.coffeemakeover.com and fill out the online entry form. Complete and submit the online entry form including a valid home address. P.O. Boxes are not permitted. You will then be able to vote for your favorite Eight O’Clock Coffee look. After you vote, you automatically will receive one (1) entry into the Sweepstakes and advance to the Instant Win Game page and receive one (1) Instant Win Game play for that day. Once on the Instant Win Game page, follow the links and instructions to play the game. The Instant Win Game results will be instantly displayed. Potential winners of the Instant Win Game will be provided directions for validation. All potential winners are subject to verification before any prize will be awarded.

Each participant may enter/play one (1) time per day during the Promotion Period.
During the Promotion Period, you may receive one (1) additional opportunity to play the Instant Win Game and one (1) additional entry into the Sweepstakes per day through Tell A Friend Program.

Prize (s):

Sweepstakes Prize: ONE (1) GRAND PRIZE: One (1) year of Free Groceries awarded as a $5,000 check. Approximate Retail Value (“ARV”): $5,000.

Instant Win Game Prizes: TWO (2) FIRST PRIZES: A bedroom makeover awarded as a Bed Bath & Beyond gift card. ARV: $500. THREE (3) SECOND PRIZES: A spa day awarded as a Spa Finder gift card. ARV: $250. FIVE (5) THIRD PRIZES: A beauty makeover awarded as a Sephora gift card. ARV: $100. ONE HUNDRED FIFTY (150) FOURTH PRIZES: Eight O’Clock Coffee 11.5-12oz Bag of Coffee awarded as a free coupon. ARV: $6.99.

Total ARV of all prizes:


  1. this may not be the best time for Eight O Clock to change their look since there’s so much buzz online for them right now and people only have their old design


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