Eligibility : Nominator and Nominee must both be a legal resident of the 50 United States, District of Columbia, Puerto Rico (collectively the “U.S.”), or Canada (including Quebec). Nominator must be 8 years of age or older and Nominee must be between the ages of 8 and 18 years of age as of February 26, 2010.

How To Enter : U.S. residents log on to www.buildabear.com/huggableheroes and Canadian residents log on to www.buildabear.ca/huggableheroes and follow the links to the Contest area.

Prize (s):

Ten (10) Huggable Heroes Grand Prizes: (8 from the U.S. and 2 from CAN): A $7,500 USD educational savings scholarship; a $2,500 USD donation toward Winner’s choice of a 501 (c)(3) designated charity or a registered Canadian Charity; a trip to a city in the U.S. chosen by Sponsor for Nominee and one Guest at a designated time in July 2010 (Approximate Retail Value (“ARV”) of trip: $2,000 USD); and a Flip Mino HD Video Camera (ARV of camera: $200 USD). U.S. charitable donation prize will be issued from Build-A-Bear Workshop Foundation. Trip portion of prize includes: Roundtrip standard class air transportation from major airport nearest to winner’s residence to designated city at a predetermined time; minimum of one (1) night double occupancy standard hotel accommodations, and ground transportation to/from airport/hotel at destination city only. The air transportation, ground transportation, and accommodations will be at the sole discretion of the Sponsor. Total ARV of prize: $12,200 USD each.

Twenty-five (25) Finalist Prizes: A $50 Build-A-Bear Workshop® Bear Buck$® gift card, ARV: $50 USD each.

Seventy-five (75) Semifinalist Prizes: A $15 Build-A-Bear Workshop® Bear Buck$® gift card, ARV: $15 USD each

Total ARV of all prizes:

Winners : After August 3, 2010 winners will be posted online at www.buildabear.com/huggableheroes (for US residents) or www.buildabear.ca/huggableheroes (for Canadian residents), or, mail a self addressed stamped envelope for receipt by July 28, 2010, to Huggable Heroes Winners, Marden-Kane, Inc., 36 Maple Place, Manhasset, NY 11030. Residents of Vermont and Canada may omit return postage.


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