Eligibility :
OPEN ONLY TO LEGAL RESIDENTS OF THE FIFTY (50) UNITED STATES AND THE DISTRICT OF COLUMBIA, 21 YEARS OF AGE OR OLDER. VOID WHERE PROHIBITED.

Timing :
The entry period is between 12:01 p.m. Eastern Time (“ET”) on April 1, 2008 and 11:59 a.m. ET on June 23, 2008 (the “Promotional Period”).

How to Enter :
To enter, you must have an online Registered Profile. To make a profile, visit www.listerine.com and follow the directions provided to submit an online Registered Profile and choose a username and password. Creating a Registered Profile is free. You can enter the Sweepstakes up to three (3) times per day (regardless of the method of entry you choose), but will only be given one (1) Instant Win Game play per day.

After creating your Registered Profile, you can click submit to receive one (1) play in the Instant Win Game. On each subsequent day of the Promotional Period, you may play the Instant Win Game once by visiting www.listerine.com, logging-in to your Registered Profile and clicking the Submit button on your log-in page.

There are three (3) ways to enter the Sweepstakes. Visit www.listerine.com and log-on to your Registered Profile and either:

1.) Click the Submit button on your log-in page up to three (3) times per day – each time you log-out, relog-in and click submit, you will receive one (1) Sweepstakes entry;

2.) Follow the directions to upload a video of you “swishing LISTERINE”. Video must be submitted in either AVI, MOV or WMV files and cannot exceed 100MB. Video must be no longer than 90 seconds and cannot include anyone but the entrant. Video must be the original work of the entrant and cannot have been submitted in connection with any other promotion. By submitting a video, entrants understand that the video may be posted on the website or elsewhere at Sponsor’s discretion, for viewing by the general public and otherwise used by Sponsor as set forth herein. Video may be screened by Sponsor or Sponsor’s designee. If video is deemed inappropriate, unsuitable, or includes personally identifiable information beyond the entrant’s first name, in Sponsor’s sole discretion, it will not be posted or, if posted, may be subject to removal from the website, at the sole discretion of Sponsor and/or its designee. Any video or portion thereof that is, in the sole discretion of Sponsor, obscene, profane, lewd, defamatory, contains any third party materials (including trademarks or property of any entity other than Sponsor), or otherwise violates or infringes (or may infringe) any copyright, trademark, logo, mark that identifies a brand or other proprietary right of any person living or deceased (including but not limited to rights of privacy or publicity or portrayal in a false light) or entity, or is otherwise objectionable, or includes personally identifiable information beyond the entrant’s first name, may not be posted and Sponsor reserves the right to disqualify any entry containing such video. Video must be in keeping with Sponsor’s image, and in compliance with these Official Rules and may not be offensive, as determined by Sponsor in its sole discretion, nor can video defame or invade publicity rights or privacy rights of any person, living or deceased, or otherwise infringe upon any person’s personal or proprietary rights.

3.) Follow the directions to view and rate one of the videos available on www.listerine.com during the Promotional Period. Ratings have no impact on the entrant’s likelihood of winning the sweepstakes.

Limit :
There is a limit of three (3) Sweepstakes entries per person and per email address per day, regardless of method of entry.

Sweepstakes Grand Prize: One (1) Grand Prize will be awarded in the Sweepstakes, which consists of a trip for Grand Prize Winner and one (1) guest, who is at least eighteen (18) years old, to the Canyon Ranch Health Resort location of the Grand Prize Winner’s choice (Arizona or Massachusetts) which includes: (i) roundtrip coach-class air transportation from a major U.S. gateway airport nearest Winner’s residence (as determined by Sponsor, in its sole discretion) to Tucson, AZ, Hartford, CT or Albany, NY or Lenox, MA, (ii) seven nights’ deluxe hotel accommodations at Canyon Ranch Health Resort (one (1) room; double occupancy) (room rate and tax only), (iii) ground transportation to/from Canyon Ranch Health Resort location and arriving airport, (iv) three meals daily, (v) access to a variety of activities including, but not limited to fitness classes, the spa complex, guided hikes and biking excursions, lectures and cooking demonstrations, a Personal Program Advisor, and a Health and Fitness Assessment, (vi) $1,200 per person allowance for spa, sport and integrated wellness services. The Approximate Retail Value (“ARV”) of the Grand Prize is $13,100.

Instant Win Prizes: One (1) First Prize and Forty-Nine (49) Second Prizes will be awarded each day. FIRST PRIZES: Eighty-four (84) First Prizes will be awarded. Each First Prize Winner will be given a choice of a soothing sound box, a therapeutic pillow, a back massager chair, or a plush bathrobe. Total ARV of First Prizes is $12,600. SECOND PRIZES: Four Thousand One Hundred and Sixteen (4,116) Second Prizes will be awarded. The Second Prize will be one of the following, as determined in the sole discretion of the Sponsor: light hand weights, aromatherapy diffuser, bath towel, terry cloth slippers, sand timer, diary, $5 music gift card. Total ARV of Second Prizes is $27,810.

Total ARV of all prizes :
$53,510

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