Similac My Virtual Nursery Promotion

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How To Enter : During the Promotion Period, visit www.similac.com/registration and complete and submit the registration form including a valid home address. P.O. Boxes are not permitted. You automatically will receive one (1) entry into the Sweepstakes and advance to the Instant Win Game page and receive one (1) Instant Win Game play for that day.

Eligibility : Similac® My Virtual Nursery (the “Promotion”) is open only to legal residents of the fifty (50) United States (including District of Columbia) who are at least eighteen (18) years old at the time of entry and who are StrongMoms® members (membership is free).

Timing : The Promotion begins on June 17, 2013 at 12:00 p.m. Eastern Time (“ET”) and ends on September 9, 2013 at 11:59 a.m. ET (the “Promotion Period”).

Limit : Each entrant may play one (1) time per day during the Promotion Period.

Prize (s) :

Sweepstakes Prize: ONE (1) GRAND PRIZE: A $3,000 Pottery Barn gift card, a $1,000 Land of Nod gift card, a $500 Lullaby Paints gift card, and a $500 Lowe’s gift card. Winners will also receive a Shutterfly package including: A photobook, a wall calendar, and fifty (50) 5×7 card prints. Approximate Retail Value (“ARV”): $5,100.

Instant Win Game Prizes: TEN (10) FIRST PRIZES: A $50 Baby Gap gift card. ARV: $50. TEN (10) SECOND PRIZES: A $50 Wee Gallery gift card. ARV: $50. FIVE (5) THIRD PRIZES: The First Years Sounds for Silence Nursery Sound Machine. ARV: $40. TWENTY FIVE (25) FOURTH PRIZES: Similac SimplySmart™ Starter Set. ARV: $30. FIFTY (50) FIFTH PRIZES: A bottle of Similac® PRENATAL vitamins. ARV: $18.

Total ARV of all prizes : $7,950