How To Enter : During the Promotion Period, you may access the Promotion by visiting the official Promotion page at LoraxSweeps.com (“Website”).
Eligibility : The Lorax Truffula Trees Instant Win Game (the “Promotion”) is open only to legal U.S. residents currently residing in the fifty (50) United States and the District of Columbia who are at least 13 years of age as of date of game play.
Timing : Promotion begins at 12:00 a.m. Eastern Time (“ET”) on August 5, 2012 and ends at 11:59 p.m. ET on August 11, 2012 (the “Promotion Period”).
Limit : Limit one (1) Game Play per person/email address per day.
Prize (s) :
Grand Prize: One (1) Grand Prize will be awarded. The Grand Prize consists of $1,000 in American Express Gift Cards, odds 1 in 1,172,000.
First Prizes: Five (5) First Prizes will be awarded, each of which consists of a pair of Limited Edition Lorax Converse Sneakers. The ARV of each First Prize is $55, odds 1 in 234,400.
Second Prizes: Forty-three (43) Second Prizes will be awarded, each of which consists of a $50 American Express gift card, odds 1 in 27,256.
Third Prizes: Twenty (20) Third Prizes will be awarded, each of which consists of a Dr. Seuss’ The Lorax Blu-Ray™ Combo Pack. The ARV of each Third Prize is $25, odds 1 in 58,600.
Fourth Prizes: Eight (8) Fourth Prizes will be awarded, each of which consists of a Set of 3 Dr. Seuss books. The ARV of each Fourth Prize is $15, odds 1 in 146,500.
School Prizes: Thirty (30) School Prizes will be awarded, each of which consists of a Set of 5 Sponsor-specified books. The ARV of each School Prize is $25, odds 1 in 39,067.
Total ARV of all prizes : $4,795
