How To Enter : Visit the Ariat “Cord and Jet McCoy” website at www.mccoyariatcontest.com (the “Website”), and follow the prompts to complete the registration.

Eligibility : In order to participate in the Ariat “Cord and Jet McCoy” Sweepstakes (the “Sweepstakes” or the “Promotion”), you must be at least eighteen (18) years of age and a legal U.S. resident who resides in one of the 50 United States or the District of Columbia (Promotion void elsewhere.).

Timing : Sweepstakes begins at 9:00:00 PM Eastern Time (“ET”) on February 20, 2011 and ends at 8:59:59 PM ET on the last day the Amazing Race 18 ends, which is currently scheduled for May 8, 2011 (the “Promotion Period”).

Limit : One (1) entry per person per week.

Prize (s) :

One weekly prize during the Promotion Period with an ARV $229.95 will be awarded. Each week of the Promotion Period, there will be one (1) winner for a pair of Ariat’s LatigoWestern Performance Boot (excluding the Latigo Caymen boot), which will be autographed by one or both of the McCoy brothers. Each prize has an Approximate Retail Value (“ARV”) of $229.95.

Total ARV of all prizes : $2,529.45

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