How To Enter : During the Submission Phase, visit http://generalmills.promo.eprize.com/fiberonesnackcessory/ and follow the links and instructions to complete and submit the registration form

Eligibility : Fiber One Snackcessory Challenge (the “Contest”) is open only to legal residents of the fifty (50) United States and the District of Columbia who are of legal age of majority in the state in which he/she resides at the time of entry and who did not purchase any equipment for the purposes of entering this Contest.

Timing : The Contest begins on August 15, 2012 at 12:00 a.m. Eastern Time (“ET”), ends on October 26, 2012 at 11:59 p.m. ET (the “Contest Period”)

Limit : Each entrant may upload one (1) Submission during the Submission Phase.

Prize (s) :

ONE (1) GRAND PRIZE: A trip for two (2) to New York, NY for Mercedes-Benz Fashion Week in February 2013. Trip package includes round trip, coach-class air transportation for two (2) from a major airport near winner’s home (determined by Sponsor in its sole discretion) to New York, NY (or an airport in the New York City area); three (3) nights’ accommodations at a hotel determined by Sponsor in its sole discretion (single room, double occupancy); ground transportation to and from airport and hotel; a $1,000 gift card to an online retailer selected by Sponsor in its sole discretion; $1,000 spending money; and (2) invitations to a designer show at Mercedes-Benz Fashion Week including a professional hair and makeup experience and a venue tour for winner and guest. Approximate Retail Value (“ARV”): $5,400.

NINE (9) FIRST PRIZES: Gift card that can be used toward the purchase of a handbag (determined by Sponsor in its sole discretion); and Fiber One Bars and Brownies (determined by Sponsor in its sole discretion). ARV: $507.78.


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