Dove Close-Up Challenge

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How To Enter : During the Contest Period, visit www.dovecloseup.com (the “Website”) to enter.

Eligibility : Open only to women who are legal residents of the 50 United States, the District of Columbia, and are 18 years of age and older as of date of entry.

Timing : The Dove Close-Up Challenge (the “Contest”) begins 12:00:01 p.m. Eastern Time (“ET”) February 27, 2011 and ends 12:00:00 p.m. ET on March 26, 2011 (the “Contest Period”).

Limit : Limit one (1) Entry per person/e-mail address throughout the Contest Period.

Prize (s) :

Grand Prize (1): An 8 day/7 -night trip for up to two (2) people to Los Angeles, CA to receive dance lessons (winner only) with a Sponsor-selected Dancing with the Stars performer and appear dancing in the Spot intended to air during a break in the Spring 2011 season finale of Dancing with the Stars (at Sponsor’s sole discretion). Grand Prize trip includes round-trip coach-class air transportation from the major United States airport in the 50 U.S., including D.C., nearest to Grand Prize Winner’s home, ground transportation to/from airport/hotel/dance lessons, 7-nights hotel accommodations (based on double occupancy), dance lessons for five (5) days (up to eight [8] hours each day) with a Sponsor-selected Dancing with the Stars performer (for the winner only, if applicable), the footage from the dance lessons and/or a prepared dance learned from a Sponsor-selected Dancing with the Stars performer to be featured in the Spot (at Sponsor’s sole discretion), the opportunity to meet actress and former contestant, Jennie Garth, who will act as the winner’s “on-camera confidence coach” and a $5,000 check for winner. The Grand Prize Winner may also be required to participate in Media interviews, which may include attending the media opportunities in Los Angeles, CA in May 2011. All applicable expenses related to the applicable media opportunities will be covered (i.e., air, hotel, ground transportation) (MAX ARV: $15,500).

Runner-Up Prize (1): An 8 day/7 -night trip for up to two (2) people to Los Angeles, CA including the possible opportunity to stand in for the Grand Prize Winner if the Grand Prize Winner is unable to participate in all dance lessons/appear dancing in the Spot, as described in the Grand Prize description. Runner-Up trip includes round-trip coach-class air transportation from the major United States airport in the 50 U.S., including D.C., nearest to Runner-Up Winner’s home, ground transportation to/from airport/hotel and dance lessons (For Runner-up Winner only, not guest and only if applicable), 7-nights hotel accommodations (based on double occupancy), a $3,500 check for winner and Sponsor-selected activities/tours in Los Angeles (only if Runner-Up Winner is not required to stand in for Grand Prize winner). If the Runner-Up Winner is taped for the Spot instead of the Grand Prize Winner, the Runner-Up Winner may also be required to participate in Media interviews, which may include attending the media opportunities in Los Angeles, CA in May 2011. All applicable expenses related to the applicable media opportunities will be covered (i.e., air, hotel, ground transportation) (MAX ARV: $11,300).