How To Enter : To enter, go to http://www.kelloggsracing.com and follow the online instructions to register, answer the brief survey questions and then complete your entry.

Eligibility : Open to legal residents of the fifty (50) United States and District of Columbia who are 18 years of age or older at time of entry.

Timing : The Sweepstakes begins at 12:00:00 PM (ET) on 7/16/12 and ends at 11:59:59 AM (ET) on 9/13/12 (“Promotion Period”).

Limit : Limit one (1) entry per person for the Promotion Period.

Prize (s) :

Two (2) Grand Prizes – A 4-day/3-night trip for winner and one (1) guest to the Professional Automobile Race in Miami, FL on Sunday, 11/18/12 (ARV $5,150 ea. winner). Trip includes: round-trip coach air transportation for two (2) between the major commercial airport closest to the winner’s residence and Miami, FL; standard hotel accommodations of Sponsor’s choice consisting of one (1) room for 3-nights (based on double occupancy); grandstand admission for two (2) to the Professional Automobile Race scheduled for Sunday, 11/18/12 in Miami, FL; $1,500 for expenses (winner only – to be issued in the form of bank-issued pre-loaded debit cards) and an autographed Cheez-It™ #99 Ford® Fusion®* die-cast car (1:24 scale).

Twenty-Five (25) First Prizes – An Autographed Cheez-It™ #99 Ford® Fusion®* Die-cast Car (1:24 scale) (ARV $150 ea.).

Total ARV of all prizes : $14,050

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