Eligibility :
Where’s Mr. Jelly Belly (the “Promotion”) is open only to legal residents of the fifty (50) United States (including District of Columbia) who are at least thirteen (13) years old at the time of entry.

Timing :
The Promotion begins on November 15, 2008 at 12:00 a.m. Eastern Time (“ET”) and ends on July 31, 2009 at 11:59 p.m. ET (the “Promotion Period”).

How to enter:
During the Promotion Period, go to www.wheresmrjellybelly.com and fill out the online entry form. Complete and submit the online entry form including a valid home address. P.O. Boxes are not permitted. You automatically will receive one (1) entry into the Sweepstakes (if this is your first time registering) and advance to the Instant Win Game page and receive one (1) Instant Win Game play for that day. Once on the Instant Win Game page, follow the links and instructions to play the game. The Instant Win Game results will be instantly displayed. Potential winners of the Instant Win Game will be provided directions for validation. Upon subsequent returns you will receive one (1) Instant Win Game play per day. All potential winners are subject to verification before any prize will be awarded. Administrator is responsible for the functionality of the Instant Win Game.

Additional Sweepstakes Entries: You may receive additional Sweepstakes Entries by participating in the Where’s Mr. Jelly Belly Game. The Where’s Mr. Jelly Belly Game consists of five (5) environments that you can “visit” to gain additional Sweepstakes Entries. For each “fun fact” and ingredient you find in the environments you will receive one (1) additional Sweepstakes Entry. After you visit the first environment click on the next open environment to find a clue and unlock the next environment for exploring. For each clue you find you receive two (2) additional Sweepstakes Entries. After you explore four (4) environments you can unlock the fifth environment. Once the fifth environment is unlocked and you find Mr. Jelly Belly you have completed the Where’s Mr. Jelly Belly Game and will receive five (5) additional Sweepstakes Entries. You may receive up to forty-five (45) additional Sweepstakes Entries during the Promotion Period.

Limit:
Each participant may enter the Sweepstakes forty-six (46) times during the entire Promotion Period and may play the Instant Win Game one (1) time per day during the Promotion Period.

During the Promotion Period, you may receive up to three (3) additional opportunities to play the Instant Win Game per day through the Tell A Friend Program.

Prize (s):

Sweepstakes Prize: ONE (1) GRAND PRIZE: $10,000. Approximate Retail Value (“ARV”): $10,000.

Instant Win Game Prizes: SIX (6) FIRST PRIZES: Bean of the Month Club twelve (12) month membership (terms and conditions apply). ARV: $250. FIFTEEN (15) SECOND PRIZES: Jelly Bean Machine. ARV: $45. FIFTY (50) THIRD PRIZES: Jelly Belly Hat. ARV: $15. FIFTY (50) FOURTH PRIZES: Jelly Belly Sling Backpack. ARV: $11.99. ONE HUNDRED (100) FIFTH PRIZES: Jelly Belly Golf Cooler. ARV: $9.99. TWO HUNRED FIFTY (250) SIXTH PRIZES: Jelly Belly Socks. ARV: $6.99. THREE HUNDRED (300) SEVENTH PRIZES: A Luggage Tag. ARV: $2.99. FOUR HUNDRED (400) EIGHTH PRIZES: Jelly Belly Pen. ARV: $2.99. EIGHT HUNDRED FOURTY-FOUR (844) NINTH PRIZES: Jelly Belly Assorted Clear BigBean Dispenser. ARV: $2.25

Total ARV of all prizes:
$20,263

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