Eligibility :
Open to legal residents of the 50 United States and the District of Columbia, 18 years of age and older as of date of entry.

Timing :
The Klondike What Would You Do Contest (the “Contest”) begins at 12:00:01 p.m. Eastern Time (“ET”) on May 13, 2008 and ends at 11:59:59 a.m. ET on July 31, 2008 (the “Contest Period”).

How to Enter :
To enter the Contest, during the Contest Period visit www.klondikecontest.com (the “Contest Website”) click on the promotion link and complete all required registration information and upload a video (between 15 and 90 seconds) in one or more of the following four categories: (Laughs, Flaunt It, Did you See That?, Everything Else) describing: “What Would You Do For a Klondike Bar” (the “Entry” or “Entry Materials”). The Entry must include or feature a positive reference to or visual of someone enjoying a Klondike product and must include the phrase “Klondike Bar”. You may submit one video into each category and it can be the same video in each category.

Limit :
Limit one Entry per person/e-mail address per category.

Prize (s):
Grand Prize (1): $100,000 awarded in the form a check and a 2-day/1-night trip for two (2) to a Sponsor selected destination. Trip includes: round-trip coach-class air transportation from the major United States airport nearest to Grand Prize Winner’s home, round-trip ground transportation between airport and hotel, one (1) night hotel accommodations (based on double occupancy) and $500 spending money (ARV: $5,000).

Total ARV of all prizes :
$2,400

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