How To Enter : visit the dq.com/oreo website (“DQ Site,” and together with the Facebook Site, the “Promotion Sites”), follow all of the on-screen instructions to register for the Promotion

Eligibility : The Promotion is open to legal residents of Canada (excluding Quebec), the United States, and the District of Columbia (excluding Guam, Puerto Rico, and all other U.S. and foreign territories and possessions) (“Eligibility Area”) who are 13 years of age or older as of the commencement of the Promotion Period.

Timing : The 2012 Oreo® Blizzard® 100 Promotion consists of a grand prize drawing and various weekly, semi-monthly and monthly random drawings (“Promotion”) and will commence at 8:00:00 AM Eastern Time (“ET”) on April 1, 2012 (the “Start Date”) and end at 11:59:59 PM ET on August 31, 2012 (the “End Date”) (the “Promotion Period”).

Limit : See rules for details

Prize (s) :

Prizes No. Potential Winners Total ARV
$5 DQ Gift Card 200 First 200 individual Promotion Team Members and/or mail-in participants to receive ten (10) Check-in Credits $1,000.00
$25 DQ Gift Card 120 All Promotion Team Members from the one (1) Promotion Team, or the one (1) mail-in participant, selected at the random drawing occurring semi-monthly during the Promotion Period from among all Promotion Teams and mail-in participants receiving at least 1 Check-in Credit during the week of the applicable drawing. $3,000.00
$100 DQ Gift Card 24 One (1) Promotion Team, or the one (1) mail-in participant, selected each calendar week during the Promotion Period by random drawing from among all Promotion Teams and mail-in participants receiving at least 1 Check-in Credit during the week of the applicable drawing. One (1) prize will be awarded to the Promotion Team or mail-in participant. $2,400.00
$150 worth of DQ-brand Merchandise 6 One (1) Promotion Team, or the one (1) mail-in participant, selected at any one (1) of six (6) random monthly drawings conducted during the Promotion Period from among all Promotion Teams and mail-in participants receiving at least 1 Check-in Credit during the month of the applicable drawing. One (1) prize will be awarded to the Promotion Team or mail-in participant. $900.00
$150 worth of Oreo-brand Merchandise 6 One (1) Promotion Team, or the one (1) mail-in participant, selected at any one (1) of six (6) random monthly drawings conducted during the Promotion Period from among all Promotion Teams and mail-in participants receiving at least 1 Check-in Credit during the month of the applicable drawing. One (1) prize awarded to the Promotion Team or mail-in participant. $900.00
$250 DQ Gift Card 10 All Promotion Team Members from the one (1) Promotion Team, or the one (1) mail-in participant, selected by random drawing conducted during the Promotion Period from among all Promotion Teams and mail-in participants receiving at least 1 Check-in Credit during the Promotion Period. $2,500.00
$100,000 Grand Prize 1 One (1) Promotion Team, or the one (1) mail-in participant, selected at the Grand Prize Drawing occurring on or about September 20, 2012 from among all Promotion Teams and mail-in participants receiving at least 100 Check-in Credits during the Promotion Period. One (1) Grand Prize awarded to the Promotion Team or the mail-in participant. $100,000.00


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