How To Enter : To enter/play, visit www.celebratetheday.com (“Promotion website”) and follow the on-screen instructions

Eligibility : The Promotion is open only to individuals who are living within, and are legal residents of, the 50 United States or the District of Columbia, and who are at least 18 years of age (or the age of majority in their jurisdiction of residence, whichever is greater) as of the date of entry.

Timing : The Carvel® Perfect Moments Instant Win Game and Sweepstakes (the “Promotion”) sponsored by CF Foods LLC (the “Sponsor”) begins at 12:00:00 A.M. Eastern Time (“ET”) on April 17, 2011 and ends at 11:59:59 P.M. PT on October 22, 2011 (the “Promotion Period”).

Limit : Each Game code is good for only one (1) Game Play.

Prize (s) :

Grand Prize: $5,000 Best Buy® Shopping Spree.

One (1) $1,000 Best Buy® Reward Zone® program Reward Certificate (50,000 Reward Zone® program points), Approximate Retail Value (“ARV”) $1,000.

Twenty-five (25) $100 Best Buy® Reward Zone® program Reward Certificates (5,000 Reward Zone® program points), ARV $100 each.

Fifty (50) $50 Best Buy® Reward Zone® program Reward Certificates (2,500 Reward Zone® program points), ARV $50 each.

Two hundred (200) $20 Best Buy® Reward Zone® program Reward Certificates (1,000 Reward Zone® program points), ARV $20 each.

Two hundred seventy-five (275) Carvel Ice Cream Cakes. Prize will be awarded as a store coupon good for one Carvel cake up to a maximum value of $19.99. ARV $19.99 each.

Total ARV of all prizes : $15,497.25

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