Eligibility : Tousle Me Softly Instant Win and Sweepstakes (the “Promotion”) is open only to legal residents of the fifty (50) United States (and D.C.) and Canada who are at least thirteen (13) years old at the time of entry.

Promotion Period : The Tousle Me Softly Instant Win and Sweepstakes begins on July 1, 2009 at 12:00 a.m. Eastern Time (“ET”) and ends on October 1, 2009 at 11:59 p.m. ET (the “Promotion Period”)

How To Enter : During the Promotion Period, go to http://herbalessences.promo.eprize.com/tousle and complete and submit the registration form

Limit : Each participant may enter/play one (1) time per day during the Promotion Period.

Prize (s):

Sweepstakes Prize: ONE (1) GRAND PRIZE: $500 Visa gift card. Approximate Retail Value (“ARV”): $500 USD. Odds of winning the Sweepstakes Prize depend on the number of eligible entries received during the Promotion Period.

Instant Win Game Prizes: TWENTY-FIVE (25) FIRST PRIZES: $25 Visa gift card. ARV: $25 USD. TWENTY-ONE (21) SECOND PRIZES: $25 Express gift card (Old Navy gift card if winner is Canadian). ARV: $25 USD. FIFTEEN (15) THIRD PRIZES: $25 Gap gift card. ARV: $25 USD. TWENTY-FIVE (25)_FOURTH PRIZES: $25 Target gift card (Chapters Indigo gift card if winner is Canadian). ARV: $25 USD. FIFTEEN (15) FIFTH PRIZES: $25 J.Crew gift card (Gap gift card if winner is Canadian). ARV: $25 USD. TWENTY-FIVE (25) SIXTH PRIZES: $15 Panera Bread gift card (Starbucks gift card if winner is Canadian). ARV: $15 USD. FORTY (40) SEVENTH PRIZES: $15 iTunes gift card (Visa gift card if winner is Canadian). ARV: $15 USD. FIFTY-FIVE (55) EIGHTH PRIZES: $10 Starbucks gift card. ARV: $10 USD. TWENTY-FIVE (25) NINTH PRIZES: $10 Blockbuster gift card. ARV: $10 USD. EIGHTY (80) TENTH PRIZES: Herbal Essences Product collection including shampoo, conditioner and mousse. ARV: $9.81 USD.

Total ARV of all prizes:
$5,584.80

Winners : Winner List requests will only be accepted after the promotion end date (listed above) and no later than December 30, 2009. For the Winner List, visit the promotion website, complete the form at the bottom of the FAQ, and select “Win List Request” in the drop down.

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