Miller Lite Summer Activation Game

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Eligibility : The Miller Lite ’Summer Activation‘ Game (’Promotion‘) is open to legal residents of the 50 United States and the District of Columbia who are 21 years of age or older and must have internet access and a valid e-mail address.

Promotion Period : Between 12:00:00 am Eastern Time (’ET‘) on May 1, 2010 and 11:59:59 pm ET on August 13, 2010

How To Enter : Visit millerlite.com/activatesummer and follow the instructions.

Limit : Limit one (1) Game Play per person, phone number, and/or e-mail address per day from all methods combined.

Prize (s):

PRIZES AVAILABLE TO RESIDENTS OF ALL STATES, EXCLUDING CALIFORNIA RESIDENTS (’NATIONAL PRIZES‘):

One hundred eighty (180) Grand Prizes: A Charbroil Portable Grill, ARV: $90.

One thousand eight hundred (1,800) First Prizes: Food Across America Gift Certificate, ARV: $50.

Four hundred fifty two (452) Second Prizes: BBQ Cooler Bag, ARV: $35.

Five hundred twenty two (522) Third Prizes: Collapsible Party Tub, ARV: $17.

Five hundred ninety six (596) Fourth Prizes: Barbeque Tool Set, ARV: $16.

SECONDARY LOCAL SWEEPSTAKES PRIZES:

Eligibility Prize Quantity ARV Event Date (If Applicable) Entry Period
(12:00:00 am to
11:59:59 pm CT)
Draw Date
Residents of WI within a 150-mile radius from Madison, WI Summerfest Tickets in Milwaukee, WI
(Single day admission ticket)
1,500 pairs
$30 per pair
6/24/10- 7/4/10 5/1/10 -6/10/10 6/14/2010
Residents of WI within a 140-mile radius from Appleton, WI Country USA Tickets in Oshkosh, WI
(4-day admission ticket)
60 pairs
$300 per pair
6/22/10- 6/26/10 5/1/10 -6/10/10 6/14/2010
Residents of WI within a 150-mile radius from Chippewa Falls, WI Country Fest 2010 Tickets in Cadott, WI
(4-day admission ticket)
20 pairs
$350 per pair
6/24/10- 6/27/10 5/1/10 -6/10/10 6/14/2010
Residents of WI within a 100-mile radius from Eagle River, WI Log Jam Country Music Festival Tickets in Phillips, WI
(Single day admission ticket)
100 pairs
$120 per pair
7/30/10 – 8/1/10 5/1/10 -6/30/10 7/6/2010
Residents of WI Milwaukee Brewer’s Baseball Game Tickets, Milwaukee, WI 125 pairs
$40 per pair
8/21/2010 6/15/10 – 7/31/10 8/3/2010
Residents of WI Milwaukee Brewer’s Baseball Game Tickets, Milwaukee, WI 500 pairs
$40 per pair
8/22/2010 6/15/10 – 7/31/10 8/3/2010
Residents of WI Milwaukee Brewer’s Baseball Game Tickets, Milwaukee, WI 125 pairs
$40 per pair
8/28/2010 6/15/10 – 7/31/10 8/3/2010
Residents of WI Milwaukee Brewer’s Baseball Game Tickets, Milwaukee, WI 125 pairs
$40 per pair
8/29/2010 6/15/10 – 7/31/10 8/3/2010
Residents of MN, ND & SD 3-Day WE Fest Tickets in Detroit Lakes, MN 20 pairs
$200 per pair
8/5/10- 8/7/10 5/1/10 – 5/31/10 6/2/2010
Residents of MN Minnesota Vikings Football Training Camp Experience in Eden Prairie, MN 1 Winner and three (3) guests
$500
7/17/10 – 7/18/10 6/1/10 – 6/30/10 7/1/2010
Residents of MN Minnesota Vikings Football Season Tickets in Minneapolis, MN 2 2 pairs
$4,000
2010 regular season home games 7/1/10 – 7/31/10 8/3/2010
Residents of MN within a 150-mile range from Winsted, MN Winstock Country Music Festival in Winsted, MN 30 pairs
$115 per pair
6/11/10 – 6/12/10 5/1/10 – 5/21/10 5/25/2010
Residents of York & Cumberland Counties, ME Golf Bag 10 bags
$150 per bag
N/A 5/1/10 -6/30/10 7/7/2010
Residents of York & Cumberland Counties, ME Golf Umbrellas 5 umbrellas
$35 per umbrella
N/A 5/1/10 -6/30/10 7/7/2010
Residents of ME within a 200-mile radius of Bangor, ME 18-hole Round of Golf at a selection of courses in ME3 10 Foursomes
$465 per Foursome
Valid through 12/31/10 5/1/10 -6/30/10 7/7/2010
Residents of MO within a 100-mile radius of Kansas City, MO Kansas City Royals Miller Lite Fountain Bar Tickets in Kansas City, MO 20 pairs
$30 per pair
Valid through 9/30/10 5/1/10 -8/13/10 8/17/2010
Residents of IN Chicago White Sox Baseball Game Tickets in Chicago, IL 50 pairs
$30 per pair
7/28/10 5/1/10 – 7/11/10 7/12/2010
Residents of IN Chicago White Sox Baseball Game Tickets in Chicago, IL 50 pairs
$30 per pair
7/29/10 5/1/10 – 7/11/10 7/12/2010
Residents of IN Chicagoland Speedway Tickets in Joliet, IL 100 pairs
$170 per pair
7/10/2010 5/1/10 -6/25/10 6/28/2010
Residents of IN Brickyard 400 Race Tickets in Indianapolis, IN 100 pairs
$170 per pair
7/25/2010 5/1/10 – 7/11/10 7/12/2010
Residents of IN Brickyard 400 Miller Lite Party Deck Tickets – Race Weekend in Indianapolis, IN 100 pairs
$200 per pair
7/25/2010 5/1/10 – 7/11/10 7/12/2010
Residents of KY Brickyard 400 Race Tickets in Indianapolis, IN 100 pairs
$170 per pair
7/25/2010 5/1/10 – 7/11/10 7/12/2010
Residents of MI within a 100-mile radius from Muskegon, MI. Summer Celebration Tickets in Spring Lake, MI 30 pairs
$30 per pair
June 24 – July 4 5/1/10 -6/13/10 6/14/2010
Residents of MI within a 100-mile radius from Lansing, MI. Common Ground Tickets in Lansing, MI 30 pairs
$30 per pair
July 12 – July 18 6/1/10 – 6/27/10 6/28/2010
Residents of MI Michigan International Speedway Tickets in Brooklyn, MI – June Race 20 pairs
$45 per pair
June 13 5/1/10 -5/31/10 6/2/2010
Residents of MI Michigan International Race Tickets in Brooklyn, MI – August Race 20 pairs
$45 per pair
August 15 7/1/10 -7/31/10 8/2/2010
Residents of CO Choice of tickets for Live Nation concert at a CO venue. 50 pairs
$90 per pair
Valid through 12/31/10 5/1/10 -8/13/10 8/17/2010
Residents of CO Trip for two- winners choice of a trip to San Francisco, CA or Seattle, WA to attend a Live Nation Concert 4 1 trip for two/ concert tickets
$1,200
Valid through 12/31/10 5/1/10 -8/13/10 8/17/2010
Residents of IL Chicago White Sox Baseball tickets – Patio Party in Chicago, IL 10 pairs
$100 per pair
8/3/10 5/1/10 – 7/15/10 7/16/10
Residents of IL Arlington Park tickets – Party Deck in Arlington Heights, IL 20 pairs
$40 per pair
9/3/10 5/1/10 – 8/13/10 8/17/10
Residents of IL Chicagoland Speedway Race tickets – Turn 1 Deck in Joliet, IL 10 pairs
$150 per pair
7/10/10 5/1/10 – 6/25/10 6/28/2010
Residents of IL Toyota Park Tickets- Miller Lite Party Deck in Bridgeview, IL 12 pairs
$100 per pair
9/25/10 5/1/10 – 8/13/10 8/17/10
Residents of IL Chicago City Passes 5 25 passes
$60 each
N/A 5/1/10 – 8/13/10 8/17/10
Residents of IL Chicago Food Gift cards 6 25 Gift cards
$100 each
N/A 5/1/10 – 8/13/10 8/17/10
Residents of Philadelphia, Montgomery, Chester, Delaware, Bucks Counties, PA Miller Lite Festival Pier Tix in Philadelphia, PA. 4 pairs
$80 per pair
7/13/10 5/1/10 – 6/25/10 6/28/10
Residents of Philadelphia, Montgomery, Chester, Delaware, Bucks Counties, PA Miller Lite Festival Pier Tix in Philadelphia, PA. 4 pairs
$80 per pair
7/24/10 5/1/10 – 6/25/10 6/28/10
Residents of Palm Beach, Monroe, Miami-Dade and Broward Counties, FL. Tickets to Paul & Young Ron’s 20th anniversary celebration in Miami, FL 37 pairs
$70 per pair
7/16/2010 5/1/10 – 6/23/10 6/25/2010
Residents of NC One (1) week Beach House Rental
Prize will be awarded as a check in the amount of $4,000 for use towards a Beach House Rental. 7
1 rental unit
$4,000
N/A 5/1/10 -7/31/10 8/3/2010
Residents of SC One (1) week Beach House Rental
Prize will be awarded as a check in the amount of $4,000 for use towards a Beach House Rental. 7
1 rental unit
$4,000
N/A 5/1/10 -7/31/10 8/3/2010
Residents of TN One (1) week Beach, Mountain or Lake House Rental
Prize will be awarded as a check in the amount of $4,000 for use towards a Beach House Rental. 7
1 rental unit
$4,000
N/A 5/1/10 -7/31/10 8/3/2010
Residents of VA One (1) week Beach House Rental
Prize will be awarded as a check in the amount of $4,000 for use towards a Beach House Rental. 7
1 rental unit
$4,000
N/A 5/1/10 -7/31/10 8/3/2010
Residents of WV One (1) week Beach House Rental
Prize will be awarded as a check in the amount of $4,000 for use towards a Beach House Rental. 7
1 rental unit
$4,000
N/A 5/1/10 -7/31/10 8/3/2010
Residents of DC One (1) week Beach House Rental
Prize will be awarded as a check in the amount of $4,000 for use towards a Beach House Rental. 7
1 rental unit
$4,000
N/A 5/1/10 -7/31/10 8/3/2010
Residents of MD One (1) week Beach House Rental
Prize will be awarded as a check in the amount of $4,000 for use towards a Beach House Rental. 7
1 rental unit
$4,000
N/A 5/1/10 -7/31/10 8/3/2010

Total ARV of all prizes:
$143,020