How To Enter : visit www.similac.com/sweepstakes and follow the on-screen instructions to register to become a Similac StrongMoms member. There is no cost to become a StrongMoms member. You must be a Similac StrongMoms member to enter.

Eligibility : This promotion is open only to residents of the 50 United States and the District of Columbia who are 18 years of age or older at time of entry.

Timing : From 12:00:00 AM (ET) (start of day) on 12/15/11 through 11:59:59 PM (ET) on 2/8/12 (the “Promotion Period”)

Limit : Limit one entry per email address per day. Limit one weekly entry per email address per week regardless of the number of daily entries received for that week.

Prize (s) :

A total of 5,608 prizes (5,600 Daily Prizes and 8 Weekly Prizes), with a total approximate retail value of $60,192 will be awarded as follows:

5,600 Daily Prizes (100 per day) – Each winner will receive a Similac SimplySmart™ 4-oz bottle (Approximate Retail Value $10 each);

8 Weekly Prizes (1 per week) – Each winner will receive an iPad 2® 16GB, including a set of Sponsor specified prepaid apps that user can download to their iPad 2 (Approximate Retail Value $524).

Total ARV of all prizes : $60,192

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